Drawing on recent work in the area of episodic memory, I suggest a novel way of dissolving the representation/anti-representation debate; if we treat representation and conceptualisation as two separate capacities, the latter being parasitic on the former, we unify the insights of both camps, but succumb to none of their failings. I provide a sketch of how we might understand de-conceptualised representation and I show that, on this new approach, many of the old problems, e.g. grounding, disappear.