From Design Cognition to Design Neurocognition

AbstractDesign is one of the most profound acts of humans and is the way in which we intentionally change both the physical and virtual worlds around us. Design is mentioned in the earliest extant writings of humans: The Epic of Gilgamesh, which dates back over 4,000 years, around the same time as the earliest writings about mathematics, philosophy and science. Design is one of the ways a society increases its economic and social wealth. Given its longevity it is surprising that the formal study of design dates back only to the twentieth century. The scientific study of design, design science, commenced only about 60 years ago.

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